Echo Media is a Michigan-based full-service marketing & branding agency that exists to provide creativity-based marketing and communications solutions to nonprofits, higher ed institutions, municipalities and mission-driven businesses who have a passion to change the world for good. We leverage the power of branding and communications for the social good.
We are here to assist you in a variety of marketing related services, whether with cost-effective marketing and branding strategy sessions, marketing strategy development, updating print collateral, digital and social media strategy and management, outdoor advertising, guerilla marketing tactics, custom TV spots and/or other growth-related solutions. Unlike other agencies, we provide unparalleled assistance at every stage of a project including comprehensive strategy development, creative implementation and results-based management. We get a rise out of seeing your organization experience growth and success. We help organizations grow. It’s that simple.
Our goal is always to come alongside each client and help them “echo” their mission to their community in the most creative way possible.

Scott Bettinger – CEO
Scott Bettinger is the CEO of Echo Media and acts primarily as lead strategist for the agency. His passion is to help mission-focused organizations. Scott has over 20 years experience of helping organizations grow. Brainstorming ideas with the Echo creative team and clients then seeing them come to life to produce truly transformative experiences is what makes Scott smile. Well, hot dogs don’t hurt either … he’s kind of a connoisseur when it comes to the frankfurter.
Our Process
Develop
Developing a marketing and communications strategy is the first step to achieving maximum growth for your organization. At Echo Media, we help organizations identify existing and new ways to reach their desired target audiences.
Implement
What good is the strategy and plan if it doesn’t get implemented? We’ve partnered with organizations of all sizes and styles to produce creative and engaging marketing campaigns that best reflect each brand.
Manage
As part of a successful communications strategy, organizations must set in place metrics and goals that keep all teams accountable to the results. Constant analysis and adjustment is necessary to achieve maximum growth.