Echo Media is a Michigan-based full-service marketing & branding agency that exists to provide creativity-based and strategy-centered marketing and communications solutions to nonprofits, higher ed institutions, municipalities and mission-driven businesses who have a passion to change the world for good.
We are here to assist our client partners in a variety of marketing related services, whether with cost-effective marketing and branding strategy sessions, marketing strategy development, updating print collateral, digital and social media strategy and management, outdoor advertising, guerilla marketing tactics, custom TV spots and/or other growth-related solutions. Unlike other agencies, we provide unparalleled assistance at every stage of a project including comprehensive strategy development, creative implementation and results-based management. We get a rise out of seeing our clients experience growth and success. We help make your story resonate.

Scott Bettinger – Founder
Scott Bettinger is the CEO and Founder of Echo Media and acts primarily as lead strategist for the agency. Scott has over 20 years experience helping organizations grow and is passionate about helping mission-focused organizations. He enjoys brainstorming marketing ideas and initiatives with the Echo creative team and clients then turn them into transformative work. Hot dogs are sort of a passion of his as well – he’s kind of a connoisseur when it comes to the frankfurter.
Our Team
Individually, these creatives are all rock stars! As a team, we’re legendary. We’ve assembled what we believe to be some of the brightest and most creative minds that all carry the same purpose, to make your story resonate.
Scott
Carolina
Nick
Jessica
Mitch
Meghan
Lily
Kim
Olivia
Kate
Our Process
Our unique business model allows our clients to have the look and feel of an in-house marketing department but is supported by a wide range of marketing professionals to help with all communication needs – from strategy & campaign development to day-to-day marketing activities – typically at the cost of one staff member.
Develop
Developing a marketing and communications strategy is the first step to achieving maximum growth for your organization. At Echo Media, we help organizations identify existing and new ways to reach their desired target audiences.
Implement
What good is the strategy and plan if it doesn’t get implemented? We’ve partnered with organizations of all sizes and styles to produce creative and engaging marketing campaigns that best reflect each brand.
Manage
As part of a successful communications strategy, organizations must set in place metrics and goals that keep all teams accountable to the results. Constant analysis and adjustment is necessary to achieve maximum growth.